Subscribe For Free Updates!
We'll not spam mate! We promise.
Saturday, 26 April 2014
Monday, 21 April 2014
Latest Current Affairs 2014 for SBI PO & Various Exams
• Narendra Kothari Appointed As new Chairman of NMDC(National Mineral Development Corporation Limited on 17 April
• Admiral Robin K Dhowan on 17 April took over as the 22nd Chief of Indian Navy
• State Bank of India (SBI) launched Tablet (Tab) Banking service for opening Savings Bank accounts
• The Supreme Court of India, in a landmark judgment on 15th April 2014, created the “third gender” status for transgenders.
• India-born poet Vijay Seshadri has won the prestigious 2014 Pulitzer Prize.
• Arvind Mayaram has been appointed as the new Finance Secretary on 15 April.
• Baroda won the National Syed Mustaq Ali Cricket T20 Trophy title after defeated Uttar Pradesh in the final match by three runs on 14 April at Wankhede Stadium in Mumbai.
• ‘ The Accidental Prime Minister: The Making and Unmaking of Manmohan Singh ‘ written by Dr. Sanjaya Baru.
• Veteran film lyricist and director Gulzar has been chosen for the Dadasaheb Phalke Award for the year 2013.
• Justice Rajendra Mal Lodha has been appointed as the next Chief Justice of India (CJI) .
• Ratan Tata, the former chairman of the Tata Group which is one of the largest employers in Britain, has been honoured by Queen Elizabeth with a GBE (Knight Grand Cross), one of the UK’s highest civilian awards.
• R Chandrasekaran Takes Over As NASSCOM chairman.
• Sachin Tendulkar Adorns Cover of Wisden Cricketers’ Almanack.
• Pulitzer Prize-winning Indian American novelist Jhumpa Lahiri’s “Lowland” has been shortlisted for the 2014 Baileys Prize, the UK’s only annual book award for fiction written by a woman.
• Ravi Chauhan was appointed as Managing Director for SAP India.
• Koyal Rana won the coveted Miss India 2014 crown at the 51st edition of the pageant.
• Indian Cricket Captain MS Dhoni has won United Kingdom’s 2014 Asian award for outstanding achievement in sports.
• Hindustan Aeronautics Ltd (HAL) received the Most Efficient Navratna Award for the year 2013.
• The government has appointed R Gandhi as deputy governor of Reserve Bank of India (RBI) on 3 April.
• Union Government appointed senior IPS officer D K Pathak as the new Director General of the Border Security Force (BSF).
• The seventh annual World Autism Awareness Day 2014 was celebrated across the world on 2 April 2014.
Some Facts about Indian Railway
1. Oldest Preserved Locomotive------Fairy Queen (1855), still in working order
2. Daily Runs-----About 10,000 trains
3. Daily Carries-----More than 11 million passengers & 1 million tonnes of freight
4. Railway Station with all the Three Gauges------Siliguri Railway Station
5. People Employed-------About 1.6 million people, fourth largest employer in World
6. Train with Maximum Number of Halts-----Howrah-Amritsar Express (115 halts)
7. Stations across State Lines------Navapur (Maharashtra and Gujarat), Bhawani Mandi (Madhya Pradesh and Rajasthan)
8. Northernmost railway station------Baramulla in Jammu and Kashmir
9. Western most station------Naliya near Bhuj in Gujarat
10. Southernmost railway station-----Kanyakumari
11. East most railway station------Ledo on branch line from Tinsukia
12. Least punctual train-------Guwahati-Trivandrum Express is said to be the most unreliable long-distance train in the country.
The charted journey time is 65 hours and 5 minutes, but the average delay on a trip is about 10-12 hours.
13. Longest non-stop travel/ Trains with most stops------Trivandrum - H. Nizamuddin Rajdhani Express travels the 528km stretch between Vadodara and Kota non-stop
14. First electric locomotive-------1908
15. UNESCO World Heritage Sites------Chat rapati Shivaji Terminus and the Mountain Railways of ( Darjeeling Himalayan Railway, a
narrow gauge railway in West Bengal)
16. First double Decker train------Flying Rani introduced in 2005
17. Largest railway complex in India-----Howrah Station
18. Train crosses the largest number of states------Navyug express between Mangalore and Jammu Tawi
19. Train crossed maximum number of zones------Ernakulam-Barauni
20. The largest distance entirely in one state------Kolhapur-Gondia Maharashtra Exp,
Saturday, 19 April 2014
SBI PO Marketing Awareness Model Practice Paper set 1
In this post we are sharing Business & Marketing Awareness Model Practice Paper for your SBI Po exam. Please Share this with everyone.
Q.1. Market expansion means-
(1) Hiring more staff
(2) Buying more products
(3) firing more staff
(4) Buying more companies
(5) None of these
Q.2. Effective marketing helps in-
(1) Developing new products
(2) Creating a competitive environment
(3) Building demand for product
(4) All of these
(5) None of these
Q.3. A good seller should have the following qualities-
(1) Developing the work
(2) Submissive
(3) Sympathy
(4) All of these
(5) None of these
Q.4. One of the following is a target for the marketing of internet banking-
(1) All the customers
(2) All the educated customers
(3) All the computer educated customers
(4) Only creditors
(5) None of these
Q.5. Planned cost service means-
(1) costly products
(2) extra profit on the same cost
(3) extra work by seller
(4) all of these
(5) None of these
Q.6. Rural marketing is not required because-
(1) Rural people do not understand marketing
(2) It is not practical from the cost point of view
(3) It is sheer wastage of time
(4) All of these
(5) None of these
Q.7. In Consumer behavior ‘Perception is a process through which-
(1) a consumer make ultimate purchasing
(2) a consumer is satisfied
(3) a consumer’s mind receives, organizes and interprets physical time
(4) Both 1 and 2
(5) All of the above
Q.8. Sale forecast implies-
(1) an estimate of the maximum possible sales opportunities present in a particular market segment.
(2) an estimate of sales, in physical units, in a future period
(3) Estimating the number of sales person required to sell a product.
(4) Both 1 and 2
(5) Neither 1 nor 2
Q.9. Advertising for…………. is not allowed on T.V.
(1) Liquor (2) Cigrattes
(3) Both 1 and 2 (4) Soaps
(5) None of these
Q.10. Entrepreneurs find direct marketing attractive because of -
(1) Investment is low
(2) It doesn’t required specialized skills
(3) Returns are quick
(4) All of above
(5) None of these
Q.11. A theory states that no matter how efficiently goods/service are produced, if they cannot be delivered to the customer in the quickest possible time it is vain-this theory is called-
(1) Quickest the best
(2) Instant service
(3) Service on time
(4) Timely effort
(5) Matter theory
Q.12. Demonstration is an exercises to-
(1) attractively pack and display the goods
(2) Prove the characteristic of the product
(3) Both 1 and 2
(4) Window shop
(5) Neither 1 nor 2
Q.13. In selling “Consumption” is the ultimate goal of the sales while a marketer-
(1) Identifies consumer needs and wants.
(2) Develop an appropriate product/service to attain customer satisfaction.
(3) Accomplish organizational goals through integrated marketing approach
(4) all of the above.
(5) None of these
Q.14. ‘Casual’ research is basically concerned with-
(1) Establishing cause and effort relationship
(2) Arriving at a forecast or prediction of interest.
(3) measuring and estimating the frequencies with which of things occur
(4) all of above
(5) None of these
Q.15. A method in which brand equity is measured by comparing difference between the retail price of the brand and the retail price of an unbranded product in same category is called-
(1) Brand goodwill method
(2) price premium method
(3) Production method
(3) Both 1 and 2
(4) Neither 1 nor 2
Q.16. Bank Marketing means-
(1) Selling of Banks
(2) Merger of Banks
(3) Selling bank’s products and services
(4) None of these
(5) All of these
Q.17. Credit cards are used for-
(1) Cash withdrawals
(2) Purchase of air tickets
(3) Purchase of consumable items from retail outlets
(4) all of these
(5) None of these
Q.18. Home loans are granted to-
(1) Individuals
(2) Institutions
(3) Builders
(4) all of these
(5) None of these
Q.19. ATMs are-
(1) Branches of Banks
(2) Manned counters of Banks
(3) Unmanned cash dispensers
(4) All of these
(5) None of these
Q.20. Relationship selling means-
(1) Preparing a list of relatives
(2) Cross selling
(3) Selling to relatives
(4) Selling to strangers
(5) Telemarketing
Q.21. Proper pricing is needed for-
(1) Extra charges of extra services
(2) Levy of VAT
(3) Good customer services
(4) Putting burden on the customers
(5) Depositing money in bank.
Q.22. The abbreviation ISP stands for-
(1) International Spy Project
(2) Indian Social Planning
(3) Initial Service Provider
(4) Internet Service Provider
(5) None of these
Q.23. ESOP stand for-
(1) Efficient Service of Promises
(2) Effective System of Projects
(3) Employee Stock Option Plan
(4) Essential Security of Project
(5) Equity Stock Option Plan
Q.24. The balance sheet of an organization gives information regarding-
(1) Result of operations for a particular Period
(2) The financial position as on a particular date
(3) The operating efficiency of a firm.
(4) Financial position during a particular period
(5) All of the above
Q.25. The advantage of telephone interview are-
(1) Relatively low cost per interview
(2) Good for reaching important people who are inaccessible
(3) Securing Co-operation which is not always possible
(4) All of these
(5) Both 1 & 2
Q.26. The best advertisement is-
(1) Glow sign boards
(2) On internet
(3) TV media
(4) Print media
(5) A satisfied Customer
Q.27. Acid Test of a brand is-
(1) Brand preference
(2) Brand awareness
(3) Brand loyalty
(4) Brand equity
(5) Band acceptability
Q.28. In banks loans and advances are considered as-
(1) Assets
(2) liabilities
(3) Resources
(4) cause of expenditure
(5) None of these
Q.29. In the context of globalization, BPO means-
(1) British Petroleum Organization
(2) British Passport Office
(3) Business Process Outsourcing
(4) Business Process Orientation
(5) All of the above
Q.30. Modern method of marketing include-
(1) Publicity on the net
(2) Advertisement on the net
(3) Soliciting business through e-mails
(4) Both 1 and 2
(5) All of the above
Q.31. For effective marketing the salesmen should have which of these qualities-
(1) Creativity
(2) Team spirit
(3) Motivation
(4) Effective communication skill
(5) All of these
Q.32. Market Research is needed for-
(1) Deciding the market area
(2) Deciding the right-product to be sold.
(3) Making proper marketing decisions
(4) Deciding right time to sell
(5) All of these
Q.33. Which of the following statement is true-
(1) Marketing makes the company to go into loss due to higher expense
(2) Marketing is not required in profitmaking companies
(3) Marketing sharpens the mind of the employees
(4) Marketing is wastage of time.
(5) All of these
Q.34. Marketing plan helps in-
(1) Better lead generation
(2) Better systems
(3) Better results
(4) Better customer service
(5) All of the above
Q.35. Motivation means-
(1) Inspiring employees to perform better
(2) Better communication skills
(3) Sales coaching
(4) Market research
(5) None of these
Q.36. In a Marketing process in today’s world-
(1) Only standard products are sold
(2) The seller needs to have product knowledge
(3) The seller should ensure customer satisfaction
(4) Only quantum of sales matters.
(5) All of these
Q.37. Sale forecasting involves-
(1) Sales planning
(2) sales pricing
(3) Distribution channel
(4) Consumer Tastes
(5) All of these
Q.38. In addition to product , price, promotion, the augmented marketing mix for services include all of the following EXCEPT;
(1) People
(2) Packaging
(3) Process
(4) Physical evidence
(5) Both 1 and 2
Q.39. Dumping relates to the sale of-
(1) Products in foreign markets that cannot be sold in the home market
(2) Products discontinued in the home market sold to a foreign market
(3) Production in foreign markets that cannot pass safety standards in the home market
(4) None of these
(5) All of these
Q.40. The following does not represent a market situation-
(1) A bank run dispensary located in its, staff quarters.
(2) A fund raising charity show for the members of an NGO
(3) A meditation camp of a religious organization concluded for its members.
(4) A stall distributing Kada Prasad in a Gurudwara
(5) All of these
Answers:-
Q.1.(5) Q.11.(2) Q.21.(3) Q.31.(5)
Q.2.(4) Q.12.(2) Q.22.(4) Q.32.(5)
Q.3.(4) Q.13.(4) Q.23.(3) Q.33.(3)
Q.4.(3) Q.14.(1) Q.24.(2) Q.34.(5)
Q.5.(2) Q.15.(2) Q.25.(5) Q.35.(1)
Q.6.(5) Q.16.(3) Q.26.(5) Q.36.(3)
Q.7.(3) Q.17.(4) Q.27.(3) Q.37.(5)
Q.8.(4) Q.18.(1) Q.28.(1) Q.38.(2)
Q.9.(2) Q.19.(3) Q.29.(3) Q.39.(2)
Q.10.(4) Q.20.(2) Q.30.(5) Q.40.(4)
Definition of different RBI Rates
Base Rate -
It is the minimum rate of interest that an individual bank is allowed to charge from its customers. Unless mandated by the government, RBI rule stipulates that no bank can offer loans at a rate lower than Base Rate to any of its customers. Your home loan will always be equal to or more than the Base Rate but never lower than Base Rate.
Bank Rate -
This is the rate (long term) at which central bank (RBI) lends money to other banks or financial institutions. If the bank rate goes up, long-term interest rates also tend to move up, and vice-versa. When bank rate is hiked, banks hike their own lending rates.
Repo rate -
Repo (Repurchase) rate also known as the benchmark interest rate is the rate at which the RBI lends money to the banks for a short term. When the repo rate increases, borrowing from RBI becomes more expensive. If RBI wants to make it more expensive for the banks to borrow money, it increases the repo rate similarly, if it wants to make it cheaper for banks to borrow money it reduces the repo rate.
Reverse Repo rate is the short term borrowing rate at which banks park their short-term excess liquidity with the RBI. The RBI uses this tool when it feels there is too much money floating in the banking system. An increase in the reverse repo rate means that the RBI will borrow money from the banks at a higher rate of interest. As a result, banks prefer to keep their money with the RBI instead of lending it.
Repo Rate signifies the rate at which liquidity is injected in the banking system by RBI, whereas Reverse Repo rate signifies the rate at which the central bank absorbs liquidity from the banks.
CRR – Cash Reserve Ratio -
Banks in India are required to hold a certain proportion of their deposits in the form of cash. However Banks don’t hold these as cash with themselves, they deposit such cash(aka currency chests) with Reserve Bank of India , which is considered as equivalent to holding cash with themselves. This minimum ratio (that is the part of the total deposits to be held as cash) is stipulated by the RBI and is known as the CRR or Cash Reserve Ratio.
When a bank’s deposits increase by Rs100, and if the cash reserve ratio is 9%, the banks will have to hold Rs 9 with RBI and the bank will be able to use only Rs 91 for investments and lending, credit purpose. Therefore, higher the ratio, the lower is the amount that banks will be able to use for lending and investment. This power of RBI to reduce the lendable amount by increasing the CRR, makes it an instrument in the hands of a central bank through which it can control the amount that banks lend. Thus, it is a tool used by RBI to control liquidity in the banking system.
SLR – Statutory Liquidity Ratio -
Every bank is required to maintain at the close of business every day, a minimum proportion of their Net Demand and Time Liabilities as liquid assets in the form of cash, gold and un-encumbered approved securities. The ratio of liquid assets to demand and time liabilities is known as Statutory Liquidity Ratio (SLR). RBI is empowered to increase this ratio up to 40%. An increase in SLR also restricts the bank’s leverage position to pump more money into the economy.
Call Rate - Inter bank borrowing rate –
Interest Rate paid by the banks for lending and borrowing funds needed for daily use. After Lehman Brothers went bankrupt Call Rate skyrocketed to such an insane level that banks stopped lending to other banks
.jpg)
